What is Business Analytics?

What is Business Analytics?

What is Business Analytics?

•Business analytics is all about what is likely to happen in the future.(Prediction)
 
•Business analytics is all about using historical data to forecast future values (Forecasting)
 
 
•What is the worst that can happen? What is the best that can happen? (Simulation)
 
 
•How should we take action? How will we measure the impact of our actions? (Optimisation) 
 
•Which action will result in the most ROI? (Optimisation)

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